🤯 AI Startup Boom: Peec AI Scores Big 🔥

Tech & Science

Peec AI is rapidly emerging as one of Europe’s hottest startups, fueled by a significant shift in consumer search behavior – increasingly, people are turning to ChatGPT rather than Google. This trend has created a substantial opportunity for brands to gain visibility and control within this burgeoning search channel, and the company’s success is already evident. Just four months after securing a seed round led by 20VC, Peec AI has announced a $21 million Series A round, led by European VC firm Singular, valuing the company at over $100 million – a threefold increase since its launch. In just ten months, Peec AI has already generated more than $4 million in annual recurring revenue, attracting 1,300 companies and agencies to its platform. These customers utilize the platform to monitor how their brands appear in AI-powered searches, going beyond simple analytics to track brand sentiment and identify the sources shaping those answers – a strategy known as Generative Engine Optimization. The company is currently onboarding approximately 300 new customers each month, and this recent funding will accelerate growth while also supporting expansion plans. Peec AI’s approach is deeply rooted in “source insights,” recognizing that visibility isn’t solely determined by the size of the publication – articles from major media outlets don’t always deliver more visibility than pieces from smaller publications. For example, searches like “the best healthcare investors in Berlin” demonstrate this. Companies like Axel Springer, Chanel, n8n, ElevenLabs, TUI, and others are already utilizing Peec AI’s tools as AI-powered searches become more prevalent across various industries, both for consumer and business needs. Crucially, Peec AI is working diligently to sift through the background noise, acquiring raw data on a wide range of requests and, importantly, filtering this data to pinpoint the specific questions people are asking about brands, purchases, and products and services. This proprietary data pipeline represents a key area for Peec AI’s future success – a reminder that the value of AI extends beyond just the models themselves, and that the application layer and underlying data are now a prime area for European startups. The platform offers tiered pricing plans – starting at €75 per month for tracking up to 25 prompts, or €169 per month for up to 100, with free trials available for enterprise clients beginning at €424 per month. To further support this, Peec AI is building a strong team, with key hires including Tobias Siwonia as CTO and Daniel Drabo as CRO, and is attracting attention through large outdoor advertisements throughout Berlin, with plans to open a sales office in New York City in the second quarter of next year. Beyond simply providing data, Peec AI suggests actionable steps, like encouraging brands to engage in relevant online communities, to improve their visibility and positive sentiment.